THE ROOF REVENUE ENGINE™

GET QUALIFIED ROOF APPOINTMENTS EVERY MONTH — AND YOU ONLY PAY-PER-SIT

No marketing retainer. No shared leads. Every appointment is pre-screened for budget and decision-makers, so you only pay when we put a qualified homeowner in front of you.

TRUSTED BY ROOFING CONTRACTORS ACROSS THE US

0+

Companies scaled

$0

Avg new monthly revenue

0%

Client retention

How we help

The Roof Revenue Engine, end to end.

Three integrated systems working together so your reps only see homeowners who are ready to buy.

01

Targeted Lead Attraction

Meta campaigns built for storm-, retail-, and insurance-focused roofers. We put your offer in front of homeowners who actually need a roof — not tire-kickers.

02

Live Qualification & Pre-Selling

Our trained roofing concierge team call every lead in under 5 minutes, verify home ownership, budget and intent, then pre-sell your process so homeowners show up warm and ready.

03

Confirmation & Reporting

Consults get double-confirmed with reminders, no-shows get rescheduled, and you get a live dashboard showing spend, booked calls, sits and closed revenue.

What working with Recur looks like

Your calendar fills. Your crews stay busy. Your closers close.

You stop chasing leads and start walking into pre-sold roofs. Here's what actually lands on your screen once the engine is running.

Incoming LeadsLive
DRDana R.Need a full replacement quote.
TCTravis C.Hail damage after last storm.
MPMaria P.Roof is leaking — can someone look?
Exclusive, never shared

Leads That Belong To You Only

No bidding wars, no recycled lists. Every homeowner we generate is yours alone, and they came in asking about a roof.

Tuesday3 sits booked
9:00 AMDana R.Confirmed
12:30 PMTravis C.Confirmed
4:15 PMMaria P.Reminder sent
Called in under 5 minutes

Appointments Dropped Into Your Calendar

Our roofing concierge team works every lead, locks in a time that suits your crew, and puts it straight on your calendar.

Qualification Check
Homeowner verified
Decision-maker home
Roof age confirmed
Budget / credit score pre-qualified
Pre-sold on your process
Screened before it counts

Qualified To Your Standards

Ownership, roof age, and financial readiness all verified. If it doesn't clear your bar, it never becomes a sit.

Meet the team

Operators who've sold roofs — not just ads.

OLIVER RUBERY

OLIVER RUBERY

Founder & CEO

Oliver leads Recur with one brief: turn ad spend into booked roof inspections, not just inbox clutter. He has spent the last decade building performance systems for home-services brands across the US, and still reviews every account personally to make sure the numbers that matter — qualified appointments, cost per booking and revenue added — keep moving in the right direction.

BILL GATER

BILL GATER

Head of Media Buying

Runs every ad account, creative test, funnel build and qualification script we deploy. Formerly scaled a 7-figure roofing sales floor from the ground up, so he knows exactly what a real lead looks like before it ever hits your calendar. If a campaign isn't producing bookable consults, Bill is the one rewriting it until it does.

LEE VAUGHEY

LEE VAUGHEY

Director of Client Growth

Your strategic growth partner. Lee architects the tailored playbook that turns ad spend into consistent pipeline, then makes sure every client has a clear path to scale. He designs growth plans, sets the weekly priorities, and spots problems before they cost you money.

SHANNON SWIFT

SHANNON SWIFT

Account Executive

Your day-to-day operator and client champion. Shannon manages her own portfolio of roofing clients end-to-end — onboarding, weekly check-ins, pacing the campaigns, and making sure nothing slips through the cracks. While Lee sets the strategic direction, Shannon owns the execution that keeps your calendar full and your results moving forward.

Results

What roofers say after 90 days.

"Added $112K in signed contracts our first 30 days. My closers stopped complaining about lead quality — that alone was worth it."
Mike Callahan
Mike Callahan
Callahan Roofing · Dallas, TX
"The pre-sell piece is what nobody else does. Homeowners already know why they're meeting us before we knock on the door."
Derek Nguyen
Derek Nguyen
Summit Exteriors · Denver, CO
"We went from 6 booked consults a week to 22, and our sit rate actually went up. Recur is the first agency that gets our sales cycle."
Ashley Brooks
Ashley Brooks
Brooks Roofing Co. · Tampa, FL
"Straightforward, no fluff. Weekly reporting, clear numbers, and appointments that actually close. Best money we spend."
Tyler Grant
Tyler Grant
Grant & Sons Roofing · Kansas City, MO
"Our cost per acquired customer dropped 41% in the first quarter. The setters feel like an extension of our team."
Marcus Reed
Marcus Reed
Peak State Roofing · Phoenix, AZ
"Signed 9 roofs in one week off Recur-booked consults. I've never had a lead source I could actually forecast around."
Chris Delaney
Chris Delaney
Delaney Roofing Group · Charlotte, NC

Your performance hub

Real-time tracking for every marketing dollar.

We provide a high-level view of your ROI. No fluff, just the key numbers that tell you exactly how many sits were held and how much revenue was added.

Leads generated

118

+14%vs LW

Qualified

71

+9%vs LW

Sits booked

46

+17%vs LW

Sits held

39

steadyvs LW

Revenue attributed

$134,800

+21%vs LW

Live Activity Feed

Real-time updates from our concierge team

Live
8:30 AM
Homeowner ASale
Full replacement
Confirmed
10:00 AM
Homeowner BInspection
Storm inspection
Qualified
11:45 AM
Homeowner CEstimate
Repair estimate
Confirmed
1:30 PM
Homeowner DSale
Full replacement
Rescheduled
3:15 PM
Homeowner EInsurance
Insurance claim
Confirmed

Efficiency By Source

Conversion weight distribution

Meta campaigns64%
Google search22%
Retargeting14%

Next Review: Your account executive will walk through these wins on your scheduled bi-weekly meetings.

FAQ

Common questions, straight answers.

Still stuck? Jump on a 15-minute intro call with the Recur team. If we're not the right fit for your roofing business, we'll tell you honestly.

Most agencies stop at delivering a form fill or phone number. We run the ads AND the setting — every lead is called, vetted and pre-sold by our team before it ever hits your calendar as a confirmed consult.

US residential roofing contractors doing at least $1M/yr who have an in-house sales team (or are actively building one). We work across retail, storm/insurance, and hybrid models.

Most clients are live inside 7–10 business days. That includes creative build, offer positioning, tracking, ad account setup and setter onboarding to your process.

Home ownership verified, roof age & condition confirmed, decision-maker present, budget aware, and pre-sold on your company and process. If they don't clear the bar, they don't hit your calendar.

You do. Ad accounts, pixels, creative and lead data are all in your name. If we ever part ways, you keep everything.

We're a performance partner, not a cheap freelancer. Pricing depends on market and volume goals — we walk you through it on the intro call once we know it's a fit.

Let's talk

Ready to scale your roofing business and feed your sales team?

Book a free intro call. We'll map out what a Roof Revenue Engine looks like in your market.